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socialTV
Social-TV-TV

The Biggest Media Platform?

Are you involved in putting TV programmes onto the screen? It doesn’t matter which screen by the way…   Just so long as that part of the deal is done. (If not there’s another post about pitching which I’m writing). Your opportunity, should you choose to accept it… Is to take the platform you have...
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Storyworlds for Social TV

Storyworlds for Social TV – Storyworld Expansion Across Social Networks

Expanding storyworlds and storylines across social media is something every writer and media producer should plan for when creating content. Following my previous post about Transmedia and Social Media, this article is especially important for those working in Social TV. Think First – Mobile is NOT the Second Screen Social Media is the perfect companion...
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Social TV Fundamentals Infographic

Social TV Fundamentals (Infographic)

Do you know what ALL successful Social TV campaigns have at their core?
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SocialTV

You Know The 3 Fundamentals of Social TV, Right?

Social TV has every forward thinking, digital savvy ‘media expert’ drooling with lust and bursting with opinions on where the phenomenon is, and where it’s going next. Yet these experts all fail to provide explanations or tips on how best to take advantage of this ever-evolving medium. 1500 Social TV Shows We’re different here at...
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Second Screen

Does Second Screen Control Social TV?

Not quite yet – but it’s certainly getting to a point where it will! It’s a fact of life that screens control our lives – they have done for quite a while. But do you remember when that meant looking at one screen at a time? I honestly can’t anymore. Second Screen, Second Coming The idea of second...
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What IS Social TV?

What is Social TV? (Infographic)

A couple of weeks ago I wrote a post detailing what I learned about Social TV in 2014 – and where things seemed to be heading in 2015. I had a lot of great feedback and decided to turn the details into an infographic to help explain the concept. And here it is:   Do...
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Social TV

What I Learned About Social TV In 2014

Social TV is the HIVE MIND. It’s completely ALIEN to most broadcast media producers. And everybody has a different idea about what it is. Everybody Wants It But Nobody Understands It Here’s my definition of Social TV – I’m going to keep it simple… “Social TV is the place where Television and Social Media meet....
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Closing Sentiment

6 of the Best – Transmedia, Social TV and Modern Audiences 2014

HIT The ground running..! And keep on RUNNING… We have loads of great new content in the pipeline for 2015 – but as is traditional – here’s a round up of our 6 most read articles from last year. (In no particular order…) Firstly, 2 articles about Transmedia and Storyworlds: Transmedia Storyworlds: Fact or Fiction?...
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