Category

BellyThink
Do Not Track - Interview

Interview: ‘Do Not Track’ director, Brett Gaylor

Do you know which companies are tracking your daily activity on the web? Do you know what schemes those companies are concocting to leverage your data and separate you from your hard earned cash? Do Not Track is an interactive documentary that will tell you this – and more. This innovative media project examines what...
Continue Reading
transmedia storyworld

Can You See My Storyworld?

I’m holding a red balloon in my hands… It has no air in it so it’s long, thin and stretchy. This is my story – this balloon. Just a simple story with a beginning, a middle and an end. One line of narrative. If I move this way, it disappears altogether. If you’re too far...
Continue Reading
Social-TV-TV

The Biggest Media Platform?

Are you involved in putting TV programmes onto the screen? It doesn’t matter which screen by the way…   Just so long as that part of the deal is done. (If not there’s another post about pitching which I’m writing). Your opportunity, should you choose to accept it… Is to take the platform you have...
Continue Reading
Storyworlds for Social TV

Storyworlds for Social TV – Storyworld Expansion Across Social Networks

Expanding storyworlds and storylines across social media is something every writer and media producer should plan for when creating content. Following my previous post about Transmedia and Social Media, this article is especially important for those working in Social TV. Think First – Mobile is NOT the Second Screen Social Media is the perfect companion...
Continue Reading
Storyworld Expansion Across Social Networks

Transmedia or Social Media? Storyworld Expansion Across Social Networks

So, what does Storyworld Expansion Across Social Networks mean? In one sense the answer is simple – it’s pretty self-explanatory: Stretching or fragmenting the world of your story onto public social media sites and forums. That’s the easy answer… But how is it done? What are the rules? Are there even any rules? If an idea...
Continue Reading
Pretty Little Liars - hard to beat on Social TV

The Biggest Social TV Shows

You know the big shows just keep getting bigger..? How do they do it?         Keep reading… Pretty Little Liars Pretty Little Liars currently holds a record that no other show has ever held – It remains as Twitter’s #1 scripted TV series of all time and takes the top 5 leaderboard spots...
Continue Reading
Geo Storyworlds

Where in the WORLD do you find a Geo Story?

In Salford Storyworld of course… I gave a talk a couple of years ago at Media City UK about a geo-enabled interactive storytelling system I worked on called On Location. On Location was a geo locative storytelling system for education and the real world that pinned LOCAL stories to the GLOBAL map and vice versa....
Continue Reading
Social TV Fundamentals Infographic

Social TV Fundamentals (Infographic)

Do you know what ALL successful Social TV campaigns have at their core?
Continue Reading
1 2 3 4 14