In this post I will look at how traditional TV and film makers are using Storyworld techniques to expand existing story brands into new market areas; whether they are aware of what they are doing stems from Storyworld theory is another matt[..read more...]
Every now and then we all have to just let it out – frustration, irritation, confusion and plain old anger – let it out in a blast of good old freestyle ranting. So here goes… Establishments have a history of being resista[..read more...]
As I’ve stated before, I am a long way away from being a hardcore gamer. I take breaks and lulls in my Xboxing as I have work, and a life to get on with. After eight months of playing ‘The Elder Scrolls V: Skyrim’, includi[..read more...]
Here is a well known maxim you will know and probably already apply to your creative activities – LESS is MORE. This post looks at a very smart ‘less is more’ tip that will help you create engaging multiplatform content. I[..read more...]
Here is another suggestion for Bellyfeel’s ongoing series of transmedia adaptions – ‘On The Road’ by Jack Kerouac is a classic of Beat and modern US literature. ‘On The Road’ documents a non-linear journe[..read more...]
This post delves briefly into the nitty-gritty of writing transmedia stories that use a ‘tent-pole’ narrative like a film or a book as their Main Linear Story (MLS) around which the transmedia elements are weaved. The following [..read more...]
Way back in 2004 when I started writing our interactive film, CRIMEFACE, I came up with an in-house term to describe the audience that would watch and interact with the film. The term was VIEWSER, a blend of Viewer (passive/watching) and Us[..read more...]
“Story is about Respect, not Disdain, for the audience.” No one should ever get away with treating their audience with disdain or contempt. Above is a quote from story guru Robert McKee which is more important these days than ev[..read more...]
This post continues my thoughts on transmedia writing and storytelling. Just as screenwriters of horror films write specific visual sequences and actions whose sole purpose is to make a cinema audience scream as one in a shared shock, so tr[..read more...]
And this really will be brief as I concentrate mainly on the BIG moments created by the impact of new technologies on storytelling. Storytelling has evolved along with the new technologies mankind invents but the main thing to remember is t[..read more...]