Great news for TV producers as Twitter argues that TV related tweets have resulted in increased viewership and searches for specific programmes.
In a similar story, USA network saw an increase in viewership and viewer engagement with their social campaign for the Psych season finale, centered around the Hashtag #SadGus.
And apparently the same goes for TV advertising, as recent findings suggest using Twitter alongside TV significantly increases awareness of a brand.
Reality TV gone wild! Check out why TV networks are buzzing about their new ‘social experiment shows’
Great news for any of you who have (like me) tried and failed to use you knuckle to swipe your touch screen phone… Now you can!
Here a fascinating article by digitalmusicnews.com which identifies the 13 most insidious, pervasive lies of the modern music industry.
“The old Music industry is dead”, at least that’s what eleitedaily.com believe in this this interesting article about the current state of the music industry.
Some of the greatest mash ups of all time, listen to these fantastic 8-bit classics (video game version of classical music)
How often do you use a tablet to engage with digital video apps? Infomitv.com investigates the usage of video apps on tablets.
The future of TV apps may well be about to change, as ABC’s new US show Rising Star is set to be based around their app.
Here’s a video for any Transmedia producers ‘must watch list’ as TIFF breaks down the business of Transmedia.
Social Binge watching at it’s very best, HBO and Facebook partner for ‘True to the End’ (True Blood TV marathon)
Finally, who said interactive had to be digital? Check out this rare collection of interactive picture books from legendary graphic designer Bruno Munari.
“It’s funny how the music industry is enraged about the Internet and the way things are copied without being paid for. But you know why people steal the music? Because they can’t afford the music.” – Tom Petty