Free To Play

This is another interesting article from Tadhg Kelly about the monetising of media on the internet – a persistent and complex challenge for content creators. Free To Play makes a lot of sense but is so against traditional thinking and top down distribution (control) I wonder how long it will take this kind of model to become more prevalent? And which heavy duty publisher will be the first to take the plunge?

Click here to read it.

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Bukowski on computers

Below is an extract from a poem by Charles Bukowski written before the arrival of social networks and hand-held devices. Maybe he’s got a point.

now it’s computers and more computers

and soon everybody will have one,

3-year-olds will have computers

and everybody will know everything

about everybody else

long before they meet them

and so they won’t want to meet them.

nobody will want to meet anybody

else ever again

and everybody will be

a recluse

like I am now.

(From, this flag not fondly waving)

Read more about Bukowski here.

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Spreadable Media

Henry Jenkins on top form again. I particularly like what he says about moving away from the ‘infection’ and ‘contamination’ metaphor of viral media. Spreadable Media is much more about the audience and their ability to spread content they like and enjoy rather than receiving and carrying viral media.

Looking forward to the book – Spreadable Media: Creating Meaning and Value in a Networked Culture. To be published by New York University Press later in 2012.

HJ’s Spreadable Media extract.

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TV Viewer Habits Changing

This is an interesting piece looking at Accenture stats on how TV viewing habits are changing. I wonder what the broadcasters make of stats like these?

The key sentence that sums up the change is; ‘As consumers have access to more media devices and more online services, they become less reliant on traditional technologies such as television.’

Click here for the article.

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Zombies and Talking Heads

We are developing a little interactive video app here at the moment. All will be revealed soon but wanted to flag up some great technology found while researching. Continue reading

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