In this post I will look at how traditional TV and film makers are using Storyworld techniques to expand existing story brands into new market areas; [..read more...]
Really glad to be writing from Sofia in Bulgaria where I am giving a talk this afternoon entitled ‘How To Survive the End Of Government Grants[..read more...]
It really is happening – a character from a TV series enters an online, multi-player game world and has an immediate impact on gameplay and story. Yes, I’m talking abou[..read more...]